About Us

Founded in 2023, the Coalition for Trusted Reviews is a cross-industry collaborative group committed to safeguarding and promoting trustworthy consumer reviews worldwide. 

The coalition is dedicated to upholding the highest standards of integrity, and through collaborative initiatives, they aim to share industry best practices for maintaining the authenticity of reviews; instilling confidence in consumers worldwide.

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Our focus

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Industry Alignment:

Develop common standards and definitions for use throughout the industry around what constitutes a fake review and other content moderation nomenclature and measurement.

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Bad Actor Intelligence:

Share intel relating to fraud detection and content moderation, including on how fraudulent actors operate, such as companies selling fake reviews to businesses seeking to unfairly and improperly improve their reputations.

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Best Practice Sharing:

Establish best practices for hosting online reviews to ensure consumers can place trust in online reviews and ratings, and share information on updated processes and methods.

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Advocacy:

Engaging with academics and policy leaders to promote the benefits to consumers of review content and support industry efforts to combat fake reviews from being published.